International Cross-border Program «The Great Silk Way....
2 января 2011 в 20:38

International Cross-border Program «The Great Silk Way. Asia-to-Europe Trade»

REVIVAL OF THE GREAT SILK WAY
PRESENT DAY

«The Great Silk Trade Way had been connecting countries of Asia and Europe for centuries and millenniums. And today we are verging towards revival of this greatly important and historically significant Great Trade Route passing through the Great Steppe and originating in China»

Yevgeny Zaikin.
First Vice President of the International Association “The Great Silk Way. Asia-to-Europe Trade”
The city of Almaty, the Republic of Kazakhstan

We all have a clear understanding of the fact that the cease of the USSR was followed by an era of completely new international relations within the former Soviet space which is particularly important to take into consideration in terms of international trade. Historical course of events has made Kazakhstan and Russia the leading areas on the Great Silk Way within the Northern land transport route from countries of Asia to countries of Europe

One of the top-priority goals of international trade and commercial relations is intensive development of foreign economic activity, namely the trade between countries of Asia and Europe aimed at development of export-import potential and, what is most important, at attraction of investments to the industrial sector, implementation of projects and programs of international trade and export trade of goods.

We are proposing for consideration the Northern automobile land transport route transiting through Kazakhstan and Russia to European countries. Kazakhstan and Russia have a very favorable geopolitical position lying upon the great transport and trade transit of goods from Asia to Europe.

It is not a secret nowadays that China holds the world trade leader’s position, and Kazakhstan and Russia are interested in advancing trade relations with China. Kazakhstan and Russia also conduct amicable foreign policy with other CIS countries located upon the Great Trade Route and united by common borders and good neighborly relations.

Among positive results of the year 2010 for international trade operations is the common Customs Union of the three states: Kazakhstan, Russia and Byelorussia what has proved the appropriateness of political steps of the Customs Union countries’ leaders from the very first days of the existence thereof.

The prospective of development of trade and commercial relations is wonderful at least due to the fact that the Customs Union ensures using by businessmen of simplified mechanisms of economic activity where we can clearly see the system of economic, trade, political, social and cultural similarity to common Asian-European market.

This is the reason why the revival of the Great Silk Way is a necessary condition for development of international trade from political and economical perspectives, and for both Kazakhstan and Russia it represents an additional positive feature since the goods transit is considered to take place along the Northern transport route from Asia to Europe.

The Customs Union’s future consideration is a duty-free and tax-free passing of freights and goods, carriers, to start from January, 2012, as well as ensuring of united financing of top-priority projects and thus facilitating the increase of commodity turnover between the member countries.
For the aim of practical execution of actions to revive the Great Silk Way we have established in the city of Almaty the International Association “The Great Silk Way. Asia-to-Europe Trade”, which has united representatives of ministries and departments, enterprises and organizations, firms and businessmen of Kazakhstan, Russia, Kyrgyzstan, Iran, Byelorussia and Ukraine.

In connection with this the activation of trade and economical relations between Asian countries and European countries becomes the most important factor of development of export-import and transit potentials of Kazakhstan and Russia, as well as of revival of the Great Silk Way especially along land direction of the Northern transport route from Asian countries to countries of Europe.

Taking this into consideration and in spite of the importance of development by Kazakhstan and Russia of their transport and transit potentials it should always be born in mind that this direction of foreign economic activity is always connected with considerable risks and issues of safety all over the route of the Great Silk Way should be considered along with the other issues.

There has always been the problem № 1 for the development of export of produce and goods from Kazakhstan and Russia to the world market, that will be successfully solved in future by the International Association “The Great Silk Way. Asia-to-Europe Trade” supported by the JSC “State Export credits and Investments Insurance Company” since Kazakhstan and Russia are among the major freight and goods transit countries in the circuitry of international trade relations between Asian countries and countries of Europe.

THE PROGRAM
of the International Association “The Great Silk Way. Asia-to-Europe Trade”, the Republic of Kazakhstan, Almaty city, and the Russian Federation, Ekaterinburg city.

The Project of Prospective Development of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” to be implemented by the Association within the next five years – 2010 to 2015.

International cross-border Program “The Great Silk Way. Asia-to-Europe Trade” planned for future development along the Northern transport route of the Great Silk Way for transport of goods from China and SIC countries to Russia, Ukraine, Byelorussia and European Union countries was proposed for consideration by the Legal Entities Union in the form of “the International Association “The Great Silk Way. Asia-to-Europe Trade”, the city of Almaty and Non-commercial partnership “Union of small and medium-scale business enterprises of the Sverdlovskaya oblast”, the city of Ekaterinburg.

Organizations interested in development of this transport route with the prospect of economical and trade development for the member countries of the single Customs Union: the Republic of Kazakhstan, the Russian Federation and the Republic of Belarus by means of the historical land trade route passing through the Great Steppe.
Unlike different minor firms and sole proprietors engaged in the foreign economic operations on the export-import delivery basis, the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” unites all interested parties into a common and integral “International Association “The Great Silk Way. Asia-to-Europe Trade” (hereafter referred to as International Association “GSW”) for execution of cross-border delivery of goods along the Great Way.

International Association “GSW” was established as an organization whose field of expertise would not be limited by solution of various minor issues, but be characterized by great scale of operations being the core of International Association “GSW” and the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
The most important direction for the development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and International Association “GSW” is the activity focused on the support of social initiative of Russia, Kazakhstan and Belarus – member countries of the Customs Union and countries entered into the international commonwealth of twin cities for development and improving of trade and economic processes with parallel activation of international trade and united realization of State decisions aimed at improving citizens’ life in the countries participating in the Project of the International Program.

For achieving the set goals and execution of tasks of the international cross-border collaboration within the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” the International Association “GSW” actively participates in trade, economic, political and social processes.
The International Association “GSW” managed for a short period of time to solve a series of very important problems on the development of prospective plan as refers to the Northern route of the trade “Great Silk Way” which include:

  • Integrity of united actions on the development of the Project of the International Program “The Great Silk Way. Asia-to-Europe Trade.” with its cross-border specificity in transporting of freights along the Northern transport route from Asia to Europe with specialists from Russia, Kazakhstan and Byelorussia;
  • Formation of a common concept of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”;
  • Drawing up a business-plan of the International Food-supplies Program “The Great Silk Way. Asia-to-Europe Trade”;
  • Establishment of central office of the International Association “GSW” in the city of Almaty, the Republic of Kazakhstan;
  • Prospect of establishment of representative offices of the International Association “GSW” in twin cities located upon the Northern transport route of “The Great Silk Way”.
  • Determination of operations to be executed by the International Association “GSW” and of the established representative offices in twin cities;
  • Determination of basic prospective development plan directions of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” assisting the development of international cooperation and trade of the countries taking part in the project.
  • Development of direction of the basic trade way of the Northern transport route under the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.

The Northern transport route for delivery of goods along the Great Silk Way and under the International Project of the Program of the Association “GSW” includes the following cities:

1.Beijing-Shanghai-Sichuan-Chengdu-Guangzhou-Urumchi (China).
2.Astana-Almaty-Pavlodar-Shymkent-Zhetysai-Saryagash-Aksukent-Taraz-Shyganak-Balkhash-Karaganda-Kokshetau-Kostanai (the Republic of Kazakhstan.

  1. Bishkek-Naryn-Issyk-Kul (Kyrgyzstan)
    4.Troizk-Magnitogorsk-Chelyabinsk-Ekaterinburg-Ufa-Kazan-Nizhny Novgorod-Vladimir-Moscow-Smolensk (Russia).
    5.Donezk, Kharkov, Kiev (Ukraine).
    6.Orsha-Minsk-Brest (Belarus).
    7.Warsaw-Berlin-Hamburg-Cologne-Munich (EU).

Delivery of goods on import-export terms along the Northern transport route of the Great Silk Way and under the International Project of the Program of the Association “GSW“:

  1. East-West direction: construction hardware, oil-refining products, natural gas, cotton, textile goods, agricultural goods and consumer goods;
  2. West-East direction: construction hardware, oil-refining products, natural gas, saw-timber, medications, foodstuff, industrial equipment and consumer goods.
    Organization period of formation of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” proved that integration of the countries into the common Customs Union and common trade area allowed all the countries participating in the Project of International Cross-border Program to advance to an absolutely new quality level of the international trade. During the post-crisis period the international community has found strengths to not only integrate on the trading level but come up with effective political and economic solutions of current problems and issues that the society faces these days – all this being for the sake of the population of member countries and twin cities.

During the time period beginning from September 2010 the International Association “GSW” has advanced to a completely new and quality level of its professional development and is capable of successful solving of new and more complicated problems in cooperation with all the partners within the countries participating in the Project of the Program and twin cities under the Project of the international cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.

Supported by new international relations in the sphere of trading the International Association “GSW” has proposed a completely new route – that had been traversed along earlier – being the Northern land route of “the Great Silk Way” for delivery of goods to the countries participating in the Project of the International Program using import-export operations within foreign economic activity. Constantly extending strategic cross-border horizons of trade and economic development based upon cooperation and friendship of twin cities all over the transport route.
This direction has reflected itself in the common strategy of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and proposed food-supplies Program accompanied by the corresponding business plan. That confers the Program apart from the status of a trading direction, with a special political, social and economic status what is very important for attraction of members to the International Association “GSW”.

The global financial crisis whose consequences have been experienced by citizens of countries all over Europe and Asia without exception has necessitated integration of trading, political and other purpose organizations, as well as improving of economy management techniques and standards, rendering assistance to developing business on all administration levels and directions of cooperation, highly efficient management of foreign economic activity.
All the above circumstances require, in their turn, improving of the strategy of international trade and foreign economic activity between Asian and European countries, improving the goals and tasks as refer to the Northern transport route of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade”.

The International Association “GSW” is required to accurately formulate its understanding of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade”, develop its own inner economic and political ideology, international mission of cross-border relations of the countries participating in the Program, establish common goals and set tasks of mutually beneficial cooperation, directions of prospective development of the International Cross-border Program corresponding to foreign economic activity and international trade. The above foundations and positions of the International Cross-border Program must obtain support from all the members of the International Association “GSW”, municipal administrations of twin cities and countries participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”, and acknowledgement as a prospective development plan of international cooperation.

As of the present day, the prospective of development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” necessitates establishing a working and highly efficient organization structure of the International Association “GSW” allowing to implement all intended points of the International Cross-border Program as a basis for the international cooperation and development of trade.
The following prospective development plan has been drawn up for implementation of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” and solution of problems connected with transporting of freights along the Northern route of the Great Silk Way.

Goals and tasks, basic and top-priority directions of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade”
Basic provisions of the International Association “GSW”.
The International Association “GSW” is an association of legal entities in the form of association and assistance to the interests of participants of foreign economic activity, whose activity is aimed at development of trade and economic relations based upon international cross-border trade under the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade”.
Operation prospects of the International Association “GSW”.
The development of the Great Silk Way through the development of the Northern route thereof, transporting of freights from Asia to Europe on the basis of international trade and cooperation of the countries participating in the Program’s Project as well as twin cities.
The management of the International Association “GSW” believes that:
The development of international trade along the Northern route of the Great Silk Way is one of the basics of the development of the common Customs Union of the Republic of Kazakhstan, the Russian Federation and the Republic of Belarus. This ensures extending horizons of international trade, business of the cities located upon the trade way.
Without the developed appropriate and accurately organized logistic structure all over the Northern route of the Great Silk Way it is impossible to establish a system of goods delivery ensuring price and quality feasibility for the population of the countries and twin cities participating in the Project of the International Cross-border Program. “The Great Silk Way” is not an object of geopolitics of a powerful state, but a dictate of the current post-crisis period.
The Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” is the most important development strategy implementation tool of the Northern route of the Great Silk Way to be used for ensuring goods delivery from Asia to Europe and backward.
It is important to fulfill the following tasks in order to implement the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade”:

  • Create favorable conditions for development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and development of international trade relations on the import-export basis from Asian countries to Russia and European countries with favorable and privileged trade mode for small-scale and medium-scale business of the countries participating in the Project
  • Concentrate all over the Great Silk Way the resources necessary for development of international trade, transporting of goods, form up a practically affordable logistics for each region, oblast and cities lying upon the Northern route of the trade way, organize management of those resources in accordance with the set priorities of the prospective development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and in cooperation with all structures and regional branch and representative offices of the International Association “GSW”.
  • Ensure development of transport flow and prompt delivery of goods along the Northern route of the Great Silk Way to basic location spots in the cities along the Asia-to-Europe direction with the organization of import-export trade along the way on the basis of foreign economic activity in twin cities in accordance with the agreed goals and tasks of the development of Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
    Cross-border delivery of goods on the basis of international trade is the basic goal of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and is exactly the direction that effects the population upon the Northern route of the trade way. It represents a completely new and modern approach in the field of trade development on the basis of trade and fair complexes in twin cities. The Great Silk Way had been holding a special place in the development of trade relations between East and West that proves its importance by today’s conditions of international trade.
    The fulfillment of tasks on delivery of goods on the import-export basis in the process of trade in the countries participating in the Program’s Project and in twin cities is that very basis that is to ensure implementation of the strategy of the state, regional and oblast authorities in terms of economical, political and social character, bringing positive results to citizens of twin cities.
    Only highly efficient incentives and prompt target solutions as refer to the international Program can assist in implementing the strategy in development of trade on the basis of delivery of goods along the Northern route of the trade way developed by the International Association “GSW”.
    The Program of economic and mutually beneficial cooperation includes twin cities with business projects based therein, as well as investment proposals and practical management under the proposed Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.

Twin cities being the core of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” execute direct management of cross-border directions in the international trade with import-export based delivery of goods, operating in direct contact with trade fairs, wholesale markets, shopping centers and shops of the countries participating in the international Program’s Project.
Thus, the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” is to become not only an economical tool but – in the process of development of trade – a cultural and social means for maintaining the political stability in the countries participating in the international trade under the Program’s Project.
The Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” is that very basis of trade that has formed for several centuries and that ensures key necessities of life of citizens of twin cities, while influencing their lives.
Prospective and stable development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” based upon international trade relations within cooperation of twin cities can provide countries participating in the Project with powerful economical, cultural and political resource for solution of major strategic tasks on food-supplies safety and economical development of the countries participating in the Project

The Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” is that very historically formed Northern route of the trade way for international trade between Asia and Europe, between east and West transiting through Kazakhstan, Russia, Ukraine and Byelorussia to EU countries.
It is on the basis of amicable relations and mutually beneficial cooperation between twin cities where international trade is formed generating a new modern impulse of goods delivery along the Northern route of the Great Silk Way. Development of international trade will ensure revival of cities standing upon the Great trade way, and ensure development of trading activity of population of twin cities and countries participating in the Project under the International Program.
The Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” is the basis for improving of international trade of China, CIS countries, Kazakhstan, Russia, Ukraine, Byelorussia, and European Union countries.
Operation on any levels under the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” will give all the twin cities and countries participating in the Project of the International Trade Program the experience and development of transport logistics, delivery of freights, establishment of transport-forwarding services and ensure effective training in marketing research and managerial recruitment of young specialists and experienced professional businessmen with various qualifications, creating international training system within the field of international trade.

The ideology of economic development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade” allows to formulate a prospective development plan, goals and tasks of the International Association “GSW”.
Professional basis of the International Association “GSW”
The professional basis of the International Association “GSW” lies in the development of international trade of China, CIS countries, Russia and European Union countries rendering economical, political, cultural and social effect upon formation of trade along the Northern route of the Great Silk Way and prospective development of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” of the countries participating in the Project and ensuring stability of the social development of the regions and cities all over the trade way and realization of interests of the population of China, Asia, Russia and Europe.
Goal and prospective of the activity of the International Association “GSW”
The goal and prospective activity of the International Association “GSW” lies in uniting of efforts and combined centralized activity of the countries participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” aimed foreign economic operations on import-export basis along the Northern route of the trade way and consistent development of the Project under the International Program.
Tasks of the International Association “GSW” at the initial stage of development of the International Cross-border Program “The Great Silk Way. Asia-to-Europe trade”:
Involving twin cities into the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” for foreign economic operations on import-export basis along the Northern route of the transporting between Asia and Europe.
Formation of united actions and the course of common actions of the countries participating in the Project of the Program as well as twin cities of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” in economical, political and social aspect with respect to all major issues of international trade.
Cooperation of the countries and twin cities participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” with governmental and non-governmental authorities for safety considerations and with respect to protection of interests of business as a whole and each citizen participating in the Project under the Program.
Assistance in the process of formation of legal and other conditions for efficient development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” including improvement of international legislation.
Assistance in the process of introduction and implementation of strategies of development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
Uncovering of best trends in international practice as refer to trading, marketing, advertising, transport-forwarding services, organization of training and consulting and methodical support of members of the International Association “GSW” and participants of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
Raising the professional level of members of the International Association “GSW” and participants of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” through organization of the system of public assessment of their activity, training of professionals for the International Association “GSW” and for further service in international trade.
Weekly, monthly, half-yearly and yearly monitoring of the development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”
Primary goals of activity directions of the International Association “GSW”

  • Reinforcing of organization structure, development of business and partner network of the International Association “GSW”
  • Development of cooperation with countries participating in the Project under the Program, twin cities, government authorities, public organizations, unions, associations, law enforcement agencies;
  • Participation in the development of international programs on foreign economic activity on import-export basis in twin cities;
  • Development and implementation of the Concept of Partnership and Cooperation of twin cities involved in operations of the International Association “GSW”
  • Training of highly qualified experts in the International Association “GSW” for international trade, marketing and advertising;
  • Participation in seminars and training of young specialists of twin cities, arranging of educational process;
  • Initialization and rendering practical assistance in the development and implementation of the strategies of development of the Project under the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”;
  • Training of young specialists under programs of innovative management in the spheres of international trade, customs, management, marketing, advertising and development of small-scale business to be later engaged in the Project under the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”;
  • Forming methodical base with respect to issues of the development of international trade along the Northern transport route of the Great Silk Way;
  • Improving means of operative gathering and distribution of information as shall refer to the Project under the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
    Tools for realization of prospective development plan of the International Association “GSW”.
    Enforcing of organization structure of the International Association “GSW”
    The paramount tool for achieving of goals and fulfillment tasks, basic activity directions of the International Association “GSW” is its organization structure.
    The major activity direction of the International Association “GSW” should be considered the reinforcement of responsibility of members of the International Association “GSW”, their involvement into the operation of the International Association “GSW”. In connection herewith, commitment to service in the International Association “GSW”, efficiency of implementation of the projects of the International Association “GSW” must be the key factors for appointment of persons for managing positions in the International Association “GSW”.
    Representative offices, departments and divisions of the International Association “GSW” in twin cities should be the major tool in realization of the plan of prospective development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”;
    Development of international, regional departments of the International Association “GSW”.
    The leading direction of prospective development and improvement of organization structure of the International Association “GSW” and prospective development of the Project under the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” is extension and development of international and regional departments of the International Association “GSW”, increasing of commercial basis of international trade, regional departments and trade networks.
    As a whole, the international and regional structure of the International Association “GSW” should be arranged to be capable of:
  • influencing the process of making decisions on issues with respect to trade and fair development on the local level in each region, oblast and city;
  • rendering organizational and methodical as well as any other assistance to any city and department within the extension of the whole Northern transport route of the Great Silk Way as shell be needed for implementation of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”;
  • organizing implementation of new commercial projects for improvement of international trade and transporting of freights on import-export basis between participating countries;
  • executing work on uncovering of sales leaders and development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”, training international class specialists from the young people for future service at the International Association “GSW”
    The most important task beginning from the year 2010 is the establishment in each region of the participating countries and twin cities of efficiently operating regional department.
    The paramount condition for fulfillment of this task is the presence of authoritative, influential collegial authority of the international and regional department capable of conducting efficient cooperation with key political and administrative bodies of the region or city with respect to promotion of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
    The condition of development prospective that is of no small importance is the revision of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” on the basis of international cooperation of twin cities and formation of operating international, regional department.
    Local city departments and trade networks of the International Association “GSW” should be established as far as the establishment of regional departments is complete. Regional departments of the International Association “GSW” should be free in solution of commercial, economical, political and other issues of the participating countries and twin cities in the process of establishment of departments. Development of local regional, oblast and district trade network in the process of trade at fairs and wholesale delivery of goods should also be aimed at along the Northern route of the Great Silk Way and under the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.

The basis for interrelations between central structures of administration and regional city departments of the International Association “GSW” are mechanisms of partnership and mutually beneficial cooperation of twin cities conducting investment policy for the whole Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
Regional departments and city trade networks are independent enough to execute expert, public, methodical and other activity with the account of regional and territorial specificity within the framework of realization of goals and tasks, basic and top-priority directions of activity of the International Association “GSW”.
Forming up regional, territorial and city trade network, the International Association “GSW” proceeds from the necessity of flexible combination of commercial, economical and trading interests on the international, regional and oblast levels with the aim of realization of prospective plan of development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
Professional and personnel policy of the International Association “GSW”.
Influence of the International Association “GSW” upon the situation of economic relations of participating countries and twin cities in the countries through whose territory passes “the Great Silk Way” is in direct dependence from the scale of the International Association “GSW” covering the whole Northern route of the trade way. In connection with this the search for and involvement of new members should become the top-priority goal of the International Association “GSW” at the current stage.
At the same time, increase in the number of members shall not contradict with the quality composition thereof. Persons having authority with their compatriots, city dwellers and colleagues shall become members of the International Association “GSW”, complying with the higher moral and ethical and professional criteria, wishing to make their own contribution into the common cause of revival of the Great Silk Way and the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
It is necessary to bear in mind that the collaboration with every new representative of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” serving for the International Association “GSW” is the most important direction of its development, popularizing of ideas thereof and it is necessary to establish common membership standards for the International Association “GSW” within the context of each country and region all over the Northern transport route of the Great Silk Way.
However, certain indexes for each regional department in the nearest future should be established with the account of the opinion of the regional department, on grounds of, firstly, its capability and commercial direction, taking into account criteria of development of the given region, separately in countries and twin cities participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
The major mechanisms of searching and attracting of new members should be considered, first of all, the realization of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and socially-meaningful direction for realization of regions of the Northern transport route of the trade way, for participation in which an extensive number of local public representatives are involved. Thus, participation in the Project of the Program becomes the first step in the process of entering the International Association “GSW”.

The other way is establishment of regional departments in twin cities. Uniting new members it is important to avoid danger of creating immobile bureaucratic structures and non-operating commercial organizations. Establishment of regional departments shall be deemed expedient only if it is possible to involve them in the commercial activity aimed at fulfillment of tasks of the International Association “GSW” and the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
It is also necessary to increase the number of affiliated members of the International Association “GSW” — public organizations and associations, enterprises and sole proprietors for promotion of the commercial basis of the prospective development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
The key task for the organization is increasing of responsibility, formation of corporate identity of members of the International Association “GSW”
In the very beginning of its operation the International Association “GSW” proposes the drawn up Provision on the rights and duties of members of the International Association “GSW”, where a series of provisions are generated that may be used only by members of the International Association “GSW”
Development of trade and partner network of the International Association “GSW”.
Creation of major coalitions for achievement of the goals is a very important operation principle of the International Association “GSW”
The development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”. requires uniting of efforts of various public and political forces in the countries participating in the project and twin cities. In connection with this one of important tools of the International Association “GSW” is establishment and reinforcement of long-term consistent commercial, business, economical and cultural ties with organizations and leaders in the development of international trade.
The most important partners of International Association “GSW” are regional organizations, enterprises and firms of the countries participating in the Project of the Program located in twin cities, uniting representatives of small-scale and medium-scale business within regions of the Northern transport route of the Great Silk Way.
Solution of problems that the International Association “GSW” faces in terms of the development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” is impossible without strengthening of cooperation between the International Association “GSW” and representative agencies of State power and executive power on the State, regional and oblast level of the countries participating in the Project and twin cities.
Solution of certain problems by the International Association “GSW” requires forming up of partner relations with a wide circle of public associations, commercial structures, business and scientific circles, acting in the territory of any region all over the Northern transport route of the Great Silk Way.
The major strategic partner of the International Association “GSW” is the non-commercial partnership “The Union of small-scale and medium-scale business enterprises of the Sverdlovskaya oblast”
The key directions of cooperation of the Association with the Union are consolidated in the concluded agreements and in other existing documents. The Association is ready to cooperate with citizens and public institutions sharing any economic, trade and political views provided that they are based upon ideas of prospective development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” for the benefit of citizens of twin cities and ensuring of proper quality of people’s life.
The International Association “GSW” in the long-term and short-term prospective: strategic planning of development of the Association
Realization of the plan of prospective development of the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” is to bring the following results:
Establishment of the developed and efficiently functioning organization structure of the International Association “GSW” with operating and well organized trade network, authoritative regional departments in each twin city all over the Northern transport route of the Great Silk Way;
Increasing the number of members of the International Association “GSW” must be executed to ensure membership at the end of five-year period of at least 20–30 enterprises, 20–30 firms and organizations of twin cities, participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and the total number of members to be at least 500 thousand persons, including natural persons and legal entities.
Presence in each region of an efficiently operating trading, partner and business commercial network of the International Association “GSW”, active involvement of young people into its activity through constantly conducted seminars and training technique and raising of qualification of specialists in the field of international trade, marketing, consulting, advertising, provision of insurance and transport-forwarding services, including customs clearing and foreign economic issues.
Uniting of twin cities into a common international trading network through the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” on State, regional, oblast and city levels for formation of public opinion within the systematic approach to realization of additional international trade projects on Asia-Europe line.
Realization of cooperation strategy of the International Association “GSW” with the non-commercial organization “The Union of small-scale and medium-scale business enterprises of the Sverdlovskaya oblast”, with municipal administrations of twin cities, customs agencies and law enforcement agencies of the countries participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
Correction of customs value of goods delivered to the markets of twin cities on import-export basis with the account of involvement of highly qualified specialists from young people and professional specialists into partnership with International Association “GSW”. Efficient participation of the International Association “GSW” in training highly qualified specialists in international trade for prospective development of Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade”.
Real influence of the International Association “GSW” upon the process of making key decisions with respect to international trade of the countries participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” and complex social-economical development of territories along the Northern route of the trade way.
Establishment of expert structures of the International Association “GSW” allowing to reinforce positions of the Association with respect to key issues of the development of international trade of China, Russia, Kazakhstan, CIS countries and EU countries.
Establishment of the Training and consulting centre of the International Association “GSW”
Availability of the operating system of promotion of ideas of the International Association “GSW” covering federal, regional, local press and Internet-space; systematic broadcasting of video news dedicated to the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” at least on one federal television and one federal radio channels.
Establishment of own printed editions of the International Association “GSW”.
Project and construction of business multi-functional trade and fair complexes “Asia-Europe” along international routes, passing from Asian countries to Russia, Ukraine, Byelorussia and European Union countries with organization of all-the-year-round international trade.
Implementation of projects and construction of trade and fair complexes “Asia-Europe” in twin cities located all over the Northern transport route of the Great Silk Way in the countries participating in the Project of the International Cross-border Program “The Great Silk Way. Asia-to-Europe Trade” along the international transport line: China, Kazakhstan, Russia, Ukraine, Byelorussia, Poland, Germany.

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